CREATE is a framework and a journey for people who want to improve their communities by solving problems — big or small. We created it by learning from the wisdom and diverse perspectives of 300 successful leaders around the world and synthesizing it into a process that anyone can follow.

Each letter in CREATE stands for a distinct step in the journey to solve old problems in new ways with new thinking.

Every new endeavor begins with courage & curiosity and the belief that change is possible.

Research helps zero in on the root cause of a problem and often reveals unexpected opportunities to improve people’s lives.

Investing the time to engage a broad community creates space to learn from people with different perspectives and ways of thinking that can contribute to the process and solution.

These insights become inspiration for brainstorming many possible ideas and tangible prototypes to assemble ideas into solutions.

Experiments and feedback help test and iterate initial ideas (often many times over) until a level of the transformative effect desired is achieved in the lives of others.

Run the Future was one of my first courses in entrepreneurship and it truly gave me a holistic overview of how to initiate and pitch my business idea.”

- 2022 Run the Future Innovator

“I now have the learning skills and insight to understand my areas of growth moving forward, and most importantly, how I can continue to display my creativity in my future endeavors.”

- 2022 Run the Future Innovator

“This course has given me confidence to pitch. Previously I had only worked on building solutions and developing ideas, but now I got to communicate them.”

- 2022 Run the Future Innovator